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Post by arfankyseo901 on Jan 14, 2024 11:38:47 GMT 6
Think of the “advertorials” you’d see in newspapers like the Suburban Home example below or the brochures that would give useful information about a topic while also subtly nudging you towards using a particular company’s products to solve your problem. advertorial from Atlanta Constitution By Atlanta Constitution pre Fold images of Atlanta. Constitution pre Public domain via Wikimedia Commons What’s new is that changes in technology combined with changes in consumer preferences have given content marketing some distinct advantages that it didn’t have in the days of print and as a result it’s become much more widely used. in the Cell Phone Number List next section. . Why Use Content Marketing As we’ve seen content marketing is quite an indirect approach. So why take the time to do it What can it do for your business In this section I’ll answer those questions by covering some of the benefits of content marketing. People Hate Ads OK that might be putting it a little strongly but more and more people are using ad blocking software million people with a annual growth rate . And even of those people who aren’t actively blocking ads many are simply tuning them out—the average click through rate of banner ads is just . and about half of clicks on mobile ads are accidental according to this HubSpot roundup. While these stats are for online ads don’t think that print or TV are doing much better. People especially young people are increasingly tuning out traditional ads.
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